Liberty Boheme

A slow fashion streetwear brand that celebrates liberty, evolution and culture.

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project in one place.

Project Summary

Services purchased includes:

  • Design Subscription

(NEW!) 12.21.23 Update

Per your request, this work will conclude the Liberty Boheme project. The final work includes 2 Liberty shirt designs in 4 colorways (White, Cream, Green, Black). You can view and download all assets here.

12.19.23 Update (sent via email)

Just wanted to provide an update on timing with your Moxie subscription and project. 

Recap:

You purchased the Design Subscription for $499/mo on November 27th with the intent for us to do a lite brand package, 3 shirt designs and a landing page. Since this is not how our packages typically work, we've been flexible on the schedule, but anticipated it taking 3 months to conclude the project for a total of $1500. 

We're on track for this previously discussed schedule. Here's the timeline I anticipate ahead:

  • Dec 22 - Final Liberty Shirt Designs Ready
  • Jan 15 - 1st draft of 2 additional shirt designs
  • Feb 1 - Final shirt designs
  • Feb 8 - Landing Page design draft ready
  • Feb 22 - Final landing page design ready

Hope you find this helpful as you plan for the new year. Let me know if you have any questions.

12.11.23 Update

Please review initial Liberty shirt design to set the foundation of remaining designs.

Once you've reviewed, send an email approving one of the designs or provide suggested changes and/or direction.

The Process

The design incorporates the definition which is the classic anchoring tee. It is simple on the front with more design elements on the back. There's also a detail on the sleeves.

I included different OPTIONS  that illustrate "liberty" in each. I chose eating ice cream as the primary graphic because you listed it in your core memories you wanted to capture and it feels like Black boy/girl joy.

One features MLK and the other are two different options of Black girls (one smiling & one more stoic) with a 90s vibe to reflect who you may have been then.

Details to note:

  • White vs Green shirt
  • Est. detail on sleeve
  • Logo on back of neck
  • MLK vs the girls
  • Eating Ice cream -- could swap out with another action
  • "We been free" across the back
  • Circular option for the back rather than the large photo
  • "Be you. Be Free" on the back of the circle detailing

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